3. June 2021 and July 2021 Core Updates
What It Is: Google rolled out two major core updates in 2021 aimed at improving the relevance and quality of search results.
Impact: Websites that provide high-quality, authoritative content are more likely to see improvements in rankings. These updates also reinforced the importance of expertise, authority, and trustworthiness (E-A-T).
Our Take: Content quality and trust signals are crucial for ranking. We focus on creating informative, credible content that aligns with Google’s E-A-T guidelines.